Notre Expertise > Product and service strategy and associated business models
How to develop with agility my product and service offering to address the needs of B2C and B2B customers?
Which value propositions and positioning to adopt to face competitors?
 
How to shift my business model and what ROI can be achieved?

What are we talking about?

A product and service strategy occurs at multiple levels:

The gradual and incremental improvement of the firms value propositions to respond to market changes, demand and customer needs.

The need to rethink and in some cases shift the business model to face new actors provoking industry disruption.

Client case studies

Generali
Evolution and positioning of the retirement savings offer (PACTE law)

Our field of actions

  • Definition of the product and service strategy, evolution of an associated business model
  • Utilisation of data to create innovative and value generating products or definition of new businesses paths
  • Monitoring and optimising the offerings performance

What are the challenges?

Uncovering new growth and profitability drivers
 
Adapting to market transformations
 
Questioning oneself to ensure the survival of the firm

Discover more

Stratégie de services

Stratégie commerciale

New video !

Discover our interview on the 4Ps of a successful data transformation