From symbolic action to culture change: how to gain customer maturity? The point of view of Nicolas Regallet and Bertrand Destailleur, consultants at EQUANCY, Strategy division.
280 million euros, that's what the NVEI insurance market could represent by 2022*. NVEI - for New Individual Electric Vehicles - are the electric...
Blade Runner 2049 ? Dune? It's misleading, yes, but none of these images are from a Denis Villeneuve movie. The first one is what the rue...
While the professional market has long been an important area of development for insurers, the health crisis has accelerated this trend. Most...
Since 2020, the health situation has led many French people to change their consumption habits. Brands have therefore created new customer paths:...
DATA. While the issue of third-party cookies is not even settled yet, Apple is tackling email and will significantly reduce its visibility for...
In less than 10 years, the number of MarTech solutions has increased by more than 5200%. While this growth offers a huge range of possibilities...