News & Insights > Insights > Data, the new fuel for the customer journey

  •  By Didier Richaudeau

Whether to improve customer experiences, invent new products or simply to better understand consumer behavior, data has become indispensable to many sectors. Didier Richaudeau, partner in charge of data activities at Equancy, gives us some examples.

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The business expert :

Didier Richaudeau

Data associate

Credit : HUB Institute

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