News & Insights > Insights > Picard's data-driven transformation illustrated in 3 use cases

  •  By Didier Richaudeau

A look back at the data transformation of Picard initiated in 2011 with Equancy, accelerated with the launch of the Picard & Moi card and the desire to personalize customer relations. This transformation is now facing a double challenge: to support the acceleration towards an ever more personalized omnichannel marketing while expanding its scope of intervention to all of the company's businesses(video is in French)

 

Read more

Discover Equancy's New Service Offer

FinOps - a solution to reduce your Cloud structre bill and rationalise your investments