News & Insights > Insights > Article published on La Revue du Digital - Picard Surgelés is deploying a new store assortment mode thanks to data

  •  By Article publié sur La Revue du Digital

Selling the right product in the right place is the key challenge for Picard Surgelés, a well-known and appreciated French food retailer that will celebrate its 50th anniversary in 2024. The company is gradually implementing a new method for defining its product assortment in its 1,100 stores.


To see the rest of the article, click on this link ➡️ "Picard surgelés deploys a new store assortment mode thanks to data", Article written and published by La Revue du Digital.

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Credit : Image La Revue du Digital

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