Data lake

Building a data lake for multi-source and channel case studies

Data science & AI
Data governance & engineering
Tourism & entertainment

Challenge

Our client, the group Pierre et Vacances Center Parcs, requested help to implement an infrastructure reconnecting multi-channel data while supporting large data volumes. The challenge was to define and roll-out case studies to all internal teams: CRM, Web products, Call centre… and to all other involved business units to increase their efficiency.

The main objectives are

01.
Building and deploying a data lake
02.
Producing and delivering a platform
03.
Implementing case studies focusing on personalised remarketing and product and service recommendations