Key expert
![Daniel Snook](/uploads/media/5fa3c90c3038e_daniel-snook-2.png)
Data lake
Our client, the group Pierre et Vacances Center Parcs, requested help to implement an infrastructure reconnecting multi-channel data while supporting large data volumes. The challenge was to define and roll-out case studies to all internal teams: CRM, Web products, Call centre… and to all other involved business units to increase their efficiency.
Building and deploying a data lake
Producing and delivering a platform
Implementing case studies focusing on personalised remarketing and product and service recommendations
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