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Marketing Consultant SHANGHAI OFFICE

  • Job type : Permanent
  • Office : PARIS
  • Expertise : Growth Strategies
  • Career level : Entry level
  • Published : 11/10/2016

Job description:

What would be expected from you:

  1. YOU GO FROM STRATEGY TO IMPLEMENTATION

Deliver high level marketing strategy to your clients

  • Understand the job to be done & set the objectives of the mission for Equancy and for the client
  • Co-write & agree on the brief
  • Conduct online competitor research, targets, eco-system with input & guidance- Develop marketing solution tailor-made to every client needs in:

      Branding
Brand positioning
Brand manifesto
Naming
Content strategy
Editorial planning

       Growth Strategy
Market dynamic & trend analysis
Competition 4ps mapping
Consumer targeting & profiling
Offer & value proposition
Marketing mix
Road to market Online/Offline

  • Manage every mission from A to Z

Deliver & Execute mission on a timely manner
Follow up & Support
Manage & coordinate
Keep the lead

Ability to drive and nurture the creative team

  • Knows how to translate marketing brief in creative guideline
  • Sensitive to design from a marketing standpoint to orientate the creative team 

 

2.   YOU ARE A PEOPLE PERSON DEDICATED TO CLIENTS

Strong Client Management and Peer Relationship Skills

  • Lead & manage client relationship: meet client needs, ensure projects stay within scope, budget, timeline, quality, and other KPIs.
  • Clear understanding of your client structure and individuals role&responsabilities
  • Identify the implication at the client company level of your missions
  • Develop an in-depth knowledge of your clients’ business opportunities, challenges & playfield

Manage your ressources 

  • Accurately budget your mission resources needs
  • Insure planning & processes are rightfully implemented
  • Record and monitor your missions’ development through timesheet consolidation
  • Focus on quality,  profitability, efficiency, and productivity.

Required skills and experiences:

You have at least 3 years’ experience in agency. Planning strat. or branding is a plus.
You like to operate in a systematic and logical manner
You are extremely organized, detailed and accurate
You like challenges and always willing to learn from them
You are a Master of PowerPoint
You have excellent Chinese and English speaking, listening and writting skills
You have clear, persuasive and influencing presentation skills
You are proactive, able to operate in multi-tasking, in a fast paced work environment
You are experienced in providing solution oriented problem-solving approach

 

What you can expect from us: 

  • Competitive package
  • A welcoming multi-cultural team with collaborative spirit
  • Our clients are world leaders in their industries handing us over strategic projects
  • Global insights and expertise sharing
  • Great company platform for career development globally

Our clients in China:

  •  Food : BEL, Starbucks, Kinder, MOM Materne Mont Blanc,
  •  Spirit : Bacardi, Martini, Absolut, Grey Goose
  •  Hospitality : Accor, Ibis, Pullman, Shangri-La
  •  Cosmetics: L'Oréal, Yuesai, Shu Uemura, Eau Thermale Avène

                    

Conditions:

Starting date: as soon as possible
Contract: CDI
Salary: competitive package
Location: Room 9208, Building 9, 25 Jianguo Zhong Road, Luwan District, 200025, Shanghai, China
 

If interested please address your resume at admin@equancy.com.cn

 

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